Webinar | Pendula & Subscription Factory

The importance of customer communication and building winning strategies for subscription businesses.

It’s no surprise that the ever changing technological landscape and shifting consumer behaviours has made both marketing and CX, challenging for all.

If you were unable to attend the live webinar, you still have the opportunity to watch the recorded version. In this session, Pendula and Subscription Factory delved into the strategies employed by leading technology businesses to overcome challenges in digital and customer communication

Bi-directional customer communication is a critical component of modern subscription-based business models, particularly in the realm of digital services, e-commerce, and SaaS (Software as a Service). It refers to the exchange of information and interactions between a business and its customers that flows in two directions: from the business to the customer and vice versa.

In this live virtual webinar, Pendula and Subscription Factory covered:

• Multichannel communication strategies and winning campaign flows that experts recommend
• Leading subscription-based business methodologies, matched with real-world business use cases
• Customer retention principles to drive engagement and improve customer lifetime value
• The technology required to support all your customer comms and subscription-based needs
• 10 minutes Q&A
• Plus much more!