Is your company a starting, growing or are you reinventing?  The subscription economy can boost your company.

Is your company a starting, growing or are you reinventing? The subscription economy can boost your company.

Is your company starting, growing or reinventing?

The subscription economy can boost your company. The Subscription Economy has four drivers: Technology, Customer Demand, Sustainable Revenue creation and simplifying sales processes. If one of these drivers is applicable to your organization the main question is how to approach the launch of your first subscription offer.

Of course, different organizations have different stages and you need to understand what kind of stage your organization is in.  We define three types of subscription maturity levels who all come with their specific needs.

 

  Would you like to know more and discover the potential within your business?
Feel free to contact Timo Zuidgeest.

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CONTACT

Kinderhuissingel 1D
2013 AS Haarlem
The Netherlands

 

Contact us
+31 (0) 850 185 138

 

CONTACT

Kinderhuissingel 1D
2013 AS Haarlem
The Netherlands

 

Contact us
+31 (0) 850 185 138

 


© Subscription Factory

Is your company a starting, growing or are you reinventing?  The subscription economy can boost your company.

How to set the right price for your subscription package?

How to set the right price for your subscription package?

 

The pricing of your subscription packages will always be a puzzle, especially as you have to forget the old ways of pricing. It is important not to overcomplicate your offer while taking care to design your services around what customers are willing to spend.

When new initiatives arise from technical product advances, talk to your customers and ask them what they are prepared to pay for the new value you are adding. All too often, companies remain in a kind of trial phase in which they give away new services or initiatives almost for free. They justify this by saying they are giving the customer more value. However, when you start with this approach it is hard to roll-out real price plans and to convert your customers because they come to ‘expect’ this service to be included.

So, you need to perform A/B testing to find out what your customers are willing to pay. And you need to be focused on your ultimate objective of ensuring that a decent part of your revenue becomes recurring.

Constantly demonstrating to your customers that you offer value for money is crucial because you will always be faced with the prospect of churn. As such, the key question is always: From which areas of activity or responsibility can I unburden my customers and are they willing to pay for that?

  Would you like to know more and discover the potential within your business?
  Feel free to contact Timo Zuidgeest

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Stay updated with the latest industry news and get invited to webinars.


© Subscription Factory

CONTACT

Kinderhuissingel 1D
2013 AS Haarlem
The Netherlands

 

Contact us
+31 (0) 850 185 138

 

CONTACT

Kinderhuissingel 1D
2013 AS Haarlem
The Netherlands

 

Contact us
+31 (0) 850 185 138

 


© Subscription Factory

Is your company a starting, growing or are you reinventing?  The subscription economy can boost your company.

The Subscription Economy is here. How to discover your potential?

The Subscription Economy is here. Where are you?

Subscriptions have always been a powerful business model. But until recently they were largely restricted to publishers selling printed content, or to phone companies selling access to mobile services.

All that is changing.

New technologies and evolving consumer behaviors and expectations are making it possible to apply the subscription model to more and more products and services in both the B2B and B2C spaces.

This is evidenced by studies showing that the Subscription Economy has grown by more than 350 percent in recent years. The Subscription Economy is expanding across almost every industry. And it is here to stay.

What is powering the Subscription Economy?

Subscription Factory has identified four key drivers powering the growth of the Subscription Economy: Sustainable Revenue Creation, Technology, Customer Demand and Simplifying Sales Processes.

There is a good chance that one of these Subscription Economy drivers applies to your organization. As such, you’re in a position to discover the subscription potential within your business. But to enter this growing market takes careful planning and an understanding of multiple processes. Before you make the leap, strategize the launch of your first subscription offer with experts who have helped numerous other companies to succeed in the Subscription Economy.

  Would you like to know more and discover the potential within your business?
Feel free to contact Timo Zuidgeest

Share this news

Back to the news

Subscribe to our newsletter

Stay updated with the latest industry news and get invited to webinars.


© Subscription Factory

CONTACT

Kinderhuissingel 1D
2013 AS Haarlem
The Netherlands

 

Contact us
+31 (0) 850 185 138

 

CONTACT

Kinderhuissingel 1D
2013 AS Haarlem
The Netherlands

 

Contact us
+31 (0) 850 185 138

 


© Subscription Factory

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